No Bollocks with Matt Haycox
Welcome to No Bollocks with Matt Haycox, the business podcast for entrepreneurs, CEOs, and anyone who wants to build big without the bullshit.
I’m Matt Haycox: investor, founder, and straight-talking business mentor. I’ve funded nearly £1 billion in UK business loans, bounced back from bankruptcy, and now own and advise multiple 7- and 8-figure companies across sectors, from property and e-commerce to finance and hospitality.
This podcast cuts through the noise. No bollocks. No gurus. Just raw conversations, real strategies, and the lessons you actually need to succeed in business.
Each episode features unfiltered insights from me and guests who’ve built it, lost it, and built it back bigger.
So buckle up. It’s time to learn how to do business, properly.
No Bollocks with Matt Haycox
Giuliano Gonzalez on Why "Coffee Meetings" Are Low Status & How To Actually Win High-Value Clients.
Matt Haycox sits down with Giuliano Gonzalez, entrepreneur, podcaster, digital PR strategist, and viral content machine, to unpack how he turned his name into a business, and his business into a brand.
From growing up in Australia to blowing up in Dubai, Giuliano reveals:
- The real difference between Aussie and Dubai entrepreneurial culture (and why he had to leave to succeed).
- How to build a personal brand that polarises, and why that’s a good thing.
- The truth behind “pay-to-play” PR, advertorial media, and what really goes down. behind closed doors.
- Why going viral isn’t about luck, it’s about strategy.
- How to network without begging for coffee meetings (and what to do instead).
You’ll also hear how Giuliano made a video go viral by accident, why most people are doing Instagram completely wrong, and how the best way to get in the room with power players is to stop trying to impress them.
Timestamps
0:00 – Intro
1:31 – Meet Giuliano Gonzalez: Entrepreneur & Networking Wizard
3:44 – Building a Personal Brand That Cuts Through the Noise
12:00 – Inside Giuliano’s Digital Marketing Playbook
18:01 – High-Level Networking: From Cold DMs to Cultivated Access
26:27 – Why Every Business Needs Social Media
32:44 – Can You Grow Organically in 2025?
36:13 – How to Work with Giuliano Gonzalez
38:46 - Outro & Final Thoughts
Listen now and DM us your biggest takeaway.
Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur.
I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win.
On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business.
Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make.
📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe
▶ Instagram – https://www.instagram.com/thematthaycox/
▶ YouTube – No Bollocks Podcast - YouTube
▶ LinkedIn – https://www.linkedin.com/in/matt-haycox/
...
